Strategic Management-Planning for Domestic and Global Competition(14版)
Strategic Management-Planning for Domestic and Global Competition(14版) 評價
網友滿意度:
前一陣子去書展看到很多書都很想買~~~~~
但那天居然忘記帶錢包出門 >
整個非常的失落!!!!因為就是要去書展買書呀....
我真的很喜歡看書~日常沒事最大的休閒就是看書
從文學類到旅遊類等等什麼都看
所以買書是我的一大樂趣之一~~~~
最近朋友們都在推薦一本很好看的書!!!!
就是 Strategic Management-Planning for Domestic and Global Competition(14版)
是年度排行榜書籍耶!!!
我力馬上博客來購買~~~~~~
博客來時常有打折優惠 買書真得比較優惠唷~~~~
推薦給跟我一樣喜歡閱讀的朋友壓 :)
博客來傳送門順便一起給你囉~~~~~~
(●’ω`●)博客來e-coupon傳送門
Strategic Management-Planning for Domestic and Global Competition(14版)
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商品訊息功能
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商品訊息描述:
Features
1.Cases that offer a diverse set of very contemporary business situations drawn from companies worldwide, which are written by some of the world’s best case writers, and reflect the breadth of structural change underway in the global economy today.
2.This text uses a model of the strategic management process as the basis of its organization – this key distinctive competence of the text offers a logical flow, distinct elements, and an easy-to-understand guide to strategic management.
3.The central themes of globalization, ecommerce, information technology, speed and continuous improvement will receive heightened treatment across every chapter.
4.Several concrete or conceptual tools reviewers have considered to be given excellent coverage have been included in this edition with updated treatment, new examples and practical guidelines for students to use in applying the concepts.
5.Contemporary examples, using companies students will recognize and find comfort in their familiarity, are integrated throughout the text.
6.Strategic Management includes major emphasis on women and minority executives in global companies.
商品訊息簡述:
作者: John A. Pearce II, Richard B. Robinson
新功能介紹- 出版社:華泰文化
新功能介紹 - 出版日期:2016/02/03
- 語言:英文
Strategic Management-Planning for Domestic and Global Competition(14版)